At Network Scientific we believe that communicating and effectively marketing your brand, expertise and products/services is crucial to increasing your turnover and market share.
Marketing involves a number of different strategies all aimed at creating brand awareness and attracting customers. We offer a wide range of services designed to promote your business and create a bespoke marketing plan to capitalise on your investment. Services we provide include:
We can provide your business with an in-depth understanding of the key demographic you wish to target, an understanding of your competitors and we can identify opportunities in the industry. We conduct thorough research to identify potential new markets or to reinforce your existing position as a market leader in your field. This could include; market assessment, competitor analysis, trend analysis and SWOT analysis.
Prospect and Customer Management
We can set up your contact and prospect management system from initial conception through to complete implementation, advising on affordable software packages if required. We will compile a list of relevant decision makers and budget holders to ensure effective focus for any sales and marketing campaign, along with identifying contact details. In addition we can clean up and manage existing databases increasing efficiency and efficacy.
Telemarketing and Appointment Making
While making a call, we will record details of the level of interest, the key decision makers and other relevant information that may help your campaign. We track interested contacts and make the necessary calls to secure appointments. All data will be collated, providing a clear system that enables identification of future sales opportunities even after your campaign with us has ended. We will operate as part of your company; this means as a minimum, we will be spreading and promoting your name, brand and company overview, increasing industry awareness of your company, and potentially generating future business.
Internet Marketing and Search Engine Optimisation (SEO)
We identify relevant scientific advertising sites, PR sites and business directories, building a series of links to the appropriate pages of your website, increasing traffic and search engine rankings. Press releases published on credible, related sites will not only reinforce and emphasise your expertise in the field but will also show up in search engine results, again, increasing traffic to your site.
Social Media Marketing
This is a growing and increasingly influential marketing tool, it is highly cost effective and great for increasing SEO. If you are already using social media to advertise your business we can manage these campaigns for you, allowing you to focus on core business activities. If not, we can set up and manage these for you, all linked to your business website. Facebook, Twitter, LinkedIn and Pinterest are excellent for ensuring you engage your target audience whilst advertising your expertise, products and services.
Promotional Event Management
We can identify relevant industry trade shows and conferences for your business to attend to ensure the greatest possible exposure to your targeted customer audience. We can manage this entire process for you, from initial investment assessment through to design, set up and logistics and can also attend trade shows on behalf of your company.